World’s Fastest Toothbrush, Bad Breath

Our analysis of the “usability” of these educational materials considered 3 sets of attributes: form, content and reading level. The review of format included physical characteristics of the material (ie, number of pages, and how the document), the public, the use of instructional pictures or drawings, cartoons, and text. The review of content assessed the thoroughness of the prospectus or brochure that provides information on 11 topics relevant to the oral health of infants, toddlers, and preschoolers. The review of readability assessed the reading level of text and dental jargon.
Format

The criteria for our analysis of format are presented in Table 1 and, in turn, are defined below.
Thoroughness

Judgments about the thoroughness of the brochures and pamphlets are based on the presence of about 11 oral health topics. The topics are listed in Table 2 and, in turn, are defined below.
Text reading level and use of professional jargon

The reading level of each document is determined using three widely used measures: Flesch-Kincaid grade level, Flesch Reading Ease, Reading, and grade level smog. In addition, we examined each of the documents for the use of professional jargon. Readability measures are presented in Table 3 and are defined below.
Data Analysis
Results
Format